What is a banner exchange? A banner exchange is a service provided to a group of websites that enables them to advertise on all the sites in the
group for free.
Here's how it works: Each site displays a banner, which changes to a new banner each time a visitor clicks on that page. Each time your site
displays 2 banners, YOUR banner is displayed on someone else's site in the ring!
- Updated: May 29, 2003